Organizations don't have a soul nor feelings or thoughts; not dreams or aspirations.
Organizations don't have a memory.
There is no such thing as "organizational psychology" because organizations don't have a psyche.
We humans tend to project our humanness — to anthropomorphize — just about everything, brands especially.
How DO we get away from our tendency to anthropomorphize and instead think at the level of an organization?
A good start is the following seven (7) elements of methods. They collect a lot of the knowledge that is already available, but scattered.
The seven elements are provided in the context of migrating from Taylor's follow-the-schedule method, for production, to the new I-o method, for education.